Selling a house, why should you appoint an Agent to represent it exclusively?
As a homeowner, when you hear the broker propose “Exclusive Agent”, your face immediately changes. You may say: “I don’t need this, anyone can sell my house!”, and some even Homeowners will feel restrictive by signing exclusive mandates.
In fact, this is a common misconception among many sellers. Signing an exclusive agent agency is more time-saving and labor-saving for homeowners, and improves sales efficiency.
Today, let’s find out together whether it is necessary to sign an exclusive agent when the house is sold!
What is an exclusive agency?
Exclusive agency means that within a certain period of time, the homeowner entrusts the only real estate agent to handle the whole process of selling the house, and no longer faces the public or entrusts other intermediary companies to conduct sales consultation. At the same time, the agent broker will Selling the house according to the real market conditions and the price not lower than the owner’s expectation is called exclusive entrustment.
You may be thinking, what is the difference between this and an outside intermediary?
In fact, the most essential difference is that the intermediary is in the position of an intermediary in the whole process of buying and selling, neither representing the interests of the seller nor responsible for the position of the buyer, while the agent is more like a lawyer hired by you. The principal’s interests are the starting point.
What are the advantages of sole agency? Benefits of exclusive agency
1. Protection of interests
When there are multiple agents, the intermediary company often sacrifices the interests of the seller first in order to win the transaction. In order to close the deal, individual bad intermediary companies will try their best to make the seller sell at a lower price, or be regarded as an anchor house source, and the seller’s gain outweighs the loss. Entrusting a special person to act as an agent, the agent broker is like the professional lawyer you hired, completely taking your interests as the standpoint, setting a reasonable transaction price for you, and providing comprehensive and exclusive protection.
2. Fast transaction
After becoming your entrusted agent, the agent will serve you wholeheartedly. The exclusive entrusted property will give priority to high-quality advertisements, evaluate the market price, and the selling point of the packaging target. Sales promotion, increase the probability of transaction, and improve the efficiency of selling houses.
3. Customer screening
For the exclusively entrusted property, the agent will screen the clients for the owner, screen out the genuinely interested clients for viewing, reject invalid clients and malicious price probes, and avoid wasting too much time and energy during house inspections, which will affect the normal life of the seller. When there are multiple agents, the intermediary company will often sacrifice your interests first in order to fight for the transaction. The agent will give you a copy of the usual actual transaction price and protect your interests.
4. Save time and effort
After signing the exclusive entrustment, the agent will have a deeper understanding of your house. The homeowner does not need to work hard to contact multiple intermediary companies, and does not need to contact various intermediaries frequently to understand the sale situation. The whole process of sale is handled by the agent. And contact you with a single line, except for necessary situations, you don’t need to make frequent calls, and you can focus on work and life. Many companies have many invalid sources of clients, and it is a waste of time and energy for every client to go to see the house.
5. Safe and rest assured
The exclusive agent not only protects your personal and family privacy, but also saves you many intermediate links in the preliminary work. At the same time, in the subsequent transaction process, it provides professional protection in terms of rights, audits, and taxes. You can rest assured in every link. A sole agent eliminates many intermediaries, and the homeowner only contacts one person for added security and peace of mind.
So what should be paid attention to during the commissioning process?
Exclusive agency has many advantages, especially for properties that are listed for the first time, registered for a long time and have not been sold for a long time, or where the owner is often out of town or has no time to take care of it, it is more suitable to sign an exclusive agency.
But before signing an exclusive entrustment, you also need to carefully consider the professionalism and service quality of the Agent and institution. Be sure to sign the “Agreement to Sale” and carefully read every clause in it to protect your own rights~
Credit: Zhihu
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